Pablo Garcia

Pablo Garcia

I've spent the last 8 years in marketing and content, mostly at challenger companies trying to outgrow category kings (but also at category kings too).

Some brands where you've read my content: Otera, Semrush, CXL, Backlinko, Next Matter, Cognism, Zendesk, Convert, Gong.

I came to all of it from linguistics, which turned out to be less of a detour than it sounds, because both fields are really about the same thing: how words decide what people are able to see.

This site is where I write without anyone reviewing it first. Some posts are about marketing, some about whatever I happen to be chewing on. None of them are dressed up, and that's intentional.

If any of these essays inspires you after you close this tab, let's have a coffee. Reach out on LinkedIn.